I haven’t reviewed a new, independent online boutique in ages!
I’d like to introduce everyone to ELONE, an online store that stocks Australian brands specially chosen for their quality clothes, on-trend styles and affordable/reasonable prices.
Best thing about it: Edit of high-quality dresses. There are some really pretty stuff here!
The founder of ELONE is Elif, who is half Singaporean and half Australian. Even though I’m not Singaporean, my parents were originally from Singapore, and I spent some time working and living there in my 20s – so Elif and I have a lot in common and love to talk about our greatest love – FOOD haha!
The first time I met her, we were at a mutual friend’s dinner together. I forgot my purse and she paid for my meal – which was so kind and generous of her and so embarrassing for me!
Anyway, she is a lovely person in real life, with a beautiful personality and an equally gorgeous personal style.
You can see her style reflected in the choice of clothes in her store – feminine, classic, fun, polished, and stylish (but not over the top). Safe to say, I love everything in there!
Some brands you’ll find: Steele, MLM Label, C/Meo Collective, Suboo, May The Label, Talulah, Senso and more.
I’m wearing the Steele Agatha Dress in Jardin print (courtesy of Elone).
I’ve seen lots of girls on Instagram wear Steele dresses before, but this is the first time I’ve tried one out myself.
It is a stunning dress. It is really good quality in terms of its fabric, cut, stitching, construction, draping, and ruffles.
It has a fantastic weight. It’s not lined, but it’s not see-through.
The fabric is 100% rayon, so it’s easy to iron/steam and not overly delicate. It is easy to wear, effortless to move around in and has a lovely flow and drape.
It doesn’t have weird bunches of excessive fabric at the hips or chest, which is often a feature of cheaper-made dresses.
I absolutely love it! I think it looks best with nude or black strappy heels, or white even sneakers.
ELONE has free shipping for Australia, Singapore, Malaysia and New Zealand for orders over $100.
Head over to see their insanely pretty collection of Dresses. They have shoes, knits, leather jackets too. Like I said, it’s a great edit.
And check out their Sale section to grab a bargain.
If you’re keen to buy, you can use my code “KAREN15” to receive 15% 0ff your whole order!
Have an amazing week!