For those who are not familiar with the brand, Miss Selfridge is a popular high street fashion store based in the UK, owned by the same group who own Topshop and Dorothy Perkins.

I believe it’s targeted at young women from 18 – 35s and it’s full of great party dresses and on-trend fashion pieces at a low to medium price range.

I bought this cute Magenta Ruffle Dress for £36 + £9 postage = £45.

So in the end I paid AUD$75 for it, which is pretty good considering a typical party dress (of the same quality) would cost AUD$100 – $150.

Something nice and simple to wear to a Christmas part: I’m happy!

View the whole current range of dresses here.

Another thing I bought was this leopard print skirt for £25.

I’m wearing it with my sister’s camel coloured coat, Sass and Bide tee, and shoes by Betts.

My only bother about the site, is that sometimes the colours of the photographs are a little DULL – so in real life, the colours are much more vibrant.

But everything else about the site is pretty good. Search and filter features are excellent. You can look for things in YOUR SIZE. There are lots of on-trend bits and pieces for a good price. And the sales are really good.

(Check out the current sale page here!)

ALSO, here’s something I don’t usually do. I bought an extra skirt for £25, just so I could test out the RETURNS FEATURE on the site. I went through the process of creating a “returns order” and filling out the form. I posted the item back (which cost $7) and I received the refunded money in 10 days. It was all painless, and best of all, I didn’t have to explain why I wanted my money back.

So I can absolutely say that I have reviewed the usability of the Miss Selfridge Online Shop, and it was excellent.

I will be looking forward to the upcoming Christmas sales!

( See all my Daily Outfits here )

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Check out more of my favourite online shops in my Women’s Online Fashion Shopping Guide.